Prime Video And All3Media International are set to launch an Indian adaptation of the popular reality show “Traitors“, with a media personality Karan Johar connected to the host.
The non-narrative series, based on the BAFTA and Emmy Award-winning format created by IDTV and RTL Netherlands, will be produced by BBC Studios India Productions. The show will air exclusively on Prime Video in Hindi with English subtitles.
Traitors places 20 contestants in a royal palace to compete for a cash prize while enduring physical and psychological challenges. Some players are secretly designated as “traitors” who must eliminate “innocents” without being detected.
The format has been adapted in more than 20 countries since its debut in the Netherlands in 2021. Around 30 versions of Traitors have now been commissioned worldwide.
Nikhil Madhok, Head, Originals, Prime Video, India, said, “In our journey to present highly engaging and compelling unscripted content, Traitors marks a major milestone for Prime Video. It is a unique reality format that has captivated global audiences across regions and languages. Such a compelling show requires an equally compelling host. We are thrilled that Karan Johar will host and steer the show. Who better than him to amplify the drama and entertainment.”
Johar added: “Having watched both the UK and US versions, I have become a huge fan of the format and admire Claudia Winkleman and Alan Cumming, who are so amazing in the way they host their shows with a poised yet intense theatricality that keeps you on the edge of your seat. Building on a very successful relationship with Prime Video, I am thrilled to be taking on the role of hosting the Indian adaptation of the show. The 20 cast members are in for some unforgettable and unpredictable adventures, especially with me working in the shadows.”
Sabrina Duguay, Executive Vice President, Asia Pacific, All3Media International, said, “The show’s new concept and format brings the same excitement and thrill that has captivated viewers around the world and will now reach an even larger audience through the Indian version. Collaborating with Prime Video and BBC Studios India Productions exemplifies our shared vision to deliver unique, compelling reality content that not only entertains but also engages audiences. Together, we are confident that Traitors will create a whole new genre of fandom in India when it launches on Prime Video.”
Sameer Gogate, CEO, BBC Studios India Productions, added: “The Traitors is a game of trust and deception at its best. It requires wit, intelligence, strategy, deception, some drama and a certain attitude to keep your cool when you find yourself in unexpected situations and conflicts, making it an absolutely delightful entertainment. Staying true to the international format and scale, the Indian adaptation will appeal to audiences of all ages with a variety of choices and preferences, and we look forward to them enjoying it.”
An Indian adaptation is currently in production. No release date has been announced yet.
“The Traitors” (Dutch title: “De Verraders”) was created and developed by Mark Pos and IDTV Creative Director Jasper Hoogendoorn in collaboration with RTL's Creative Division.