Corinthians' 2-0 win over Palmeiras, at the Neo Química Arena, generated the biggest pay television audience of 2024. The duel was broadcast by Sportv and Premiere last Monday (4).
In total, the classic film reached 8.2 million people, and earned a share 94% of television viewers watch sports channels.
The figures put sportv as the leader among all pay TV channels, with an audience 55% above second place, Premiere, and 1178% compared to third place, Premiere 2.
The program created by Sportv to promote the match started at 6pm and continued after the match, ending at midnight. This coverage led among pay TV channels for six consecutive hours.