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…And for the Mexican market they proposed a comprehensive digital proposal – El Financiero

For the Mexican market, Ualá is proposing a digital proposal that is comprehensive and not segmented or based on regions like traditional banking, said Andrés Rodríguez Ledermann, Director General of the Argentine neobank in Mexico.

“The digital experience that Ualá offers in Mexico is based on a value proposition for all users throughout the country with a comprehensive vision for the entire country's market outside the region,” explains Rodríguez Ledermann.

“We as a bank are betting that our product is aimed at all users in Mexico, without costs, so we hope that the future of banking is a little broader and not sectoral or regional because digitalization can take place without costs and within reach of everyone. “All because it will be easier to offer our products everywhere,” he explained.

Pierpaolo Barbieri, CEO of Ualá, announced that they will soon work on a financing proposal for SMEs with very attractive interest rates for the Mexican market.

“At the moment we still don't have loans for SMEs in Mexico, we only have loans for retail, but we know that SMEs are the lifeblood of the economy and we will soon develop products for this segment in the future as we already have in Argentina. ,” he pointed out. Barbieri.

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